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The State of Mobile Video Advertising for App Developers : Indonesia H1-17

Indonesia offers a unique opportunity for marketers around the world. It is the third largest smartphone market in Asia after China and India. As purchasing power increases and more 4G smartphones become affordable for a larger population, more people are joining the internet, exploring different content and apps on their mobile devices. This, in turn, is driving mobile video ad consumption, app installs and is encouraging app developers to increase their spends on video to leverage its unparalleled performance.

At InMobi, we analyzed a half-years’ worth of data to bring to you the most powerful insights on how app developers around the world are leveraging Video to boost their user acquisition efforts.

Download the full report now to explore –

  • Mobile Video ad consumption trends around the world
  • Mobile Video ad’s performance against other formats
  • Impact of SDK integration on campaign performance
  • Type of video ad content popular amongst Indonesians
  • Type of apps most often downloaded on watching Video ads

Looking for more Video Insights? Download our Q1’17 State of Mobile Video Advertising Report for Indonesia

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