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How to make it big as a game developer in India: In conversation with Nextwave Multimedia

プレゼンター Team InMobi
Tuesday March 14, 2017 at 2:30 PM IST

India has emerged as one of the top 5 mobile gaming markets in the world with gaming apps accounting for a major share of the app downloads across the country in 2016. Despite commanding a large user base of highly engrossed gamers, monetization still remains a challenge for game developers. But, with the right monetization strategy and an in-depth understanding of in-app advertising, gaming apps can grab a share of the ever growing pie of app publisher revenues in India.

In a fireside chat with the CEO of Nextwave Multimedia, we discuss the major trends in Gaming App Monetization in 2017 and delve into

  • Building the right monetization strategy
  • Unlocking revenues with Video and other in-app ad placements
  • Leveraging learnings from global game developers

In case you cannot join the session, do sign-up and we will send you a recording of the webinar.


P R Rajendran: As a digital media professional with extensive experience in video, animation, mobile apps and games, P R Rajendran has conceived and built a few international award-winning apps and games. Multi-skilled and always looking for new horizons to explore, Rajendran is currently focused on building world class mobile games as the Founder & CEO, Nextwave Multimedia.

Navin Madhavan: Navin heads InMobi's publisher partnerships efforts in India and helps app developers build an effective monetization strategy through mobile ads. In his previous roles at InMobi, Navin has handled strategy & operations for InMobi's global programmatic business, played a key role in InMobi's B2B marketing efforts & been a part of the CEO's office. Navin has an MBA from IIM Bangalore and a degree in engineering from BITS.